About Us

Founded by Rob Edwards, an accomplished American drummer, GRUV is a creative outlet for expressing your individual love for music.

Our mission is simple: to craft stylish and functional clothing that resonates with musicians and music enthusiasts alike. Whether you're performing on stage or vibing to your favorite tunes, GRUV Musicwear is designed to keep you connected to the music you love.

LIVE LOVE MUSIC and GRUV WITH IT.